College of Business and Economics News and Events
The Idaho Statesman published an article, “Tax Reform in here. Here are some tips on what to do now to benefit yourself,” on Dec. 20, 2017, by Janet Mosebach. Mosebach is an associate professor in the Department of Accountancy.
Najmeh Kamyabi presented her research, “Rockets and Feathers: The Speed of Price Adjustment to Cost Changes in the US Gasoline Market,” (with Benaissa Chidmi from Texas Tech University) at the Missouri Valley Economics Conference in Kansas City, Missouri, in October 2017.
Kamyabi took part in two sessions at the conference, International Economics II and Master’s Students I. She chaired the latter.
Kamyabi also presented her research in November as part of the Boise State University Department of Economics Lecture Series.
Kamyabi’s article used weekly crude oil and retail gasoline prices during the period from January 2008 to December 2015 to examine the hypothesis of asymmetric pricing for the gasoline market in the United States. Kamyabi found an asymmetric response in the gasoline market in eight out of nine cities. The adjustment speed, she found, varies for different types of gasoline (regular, premium) and in different cities.
Kamyabi received her Ph.D. in economics from Texas Tech University in 2017. Her research interests lie at the intersection of energy and environmental economics, industrial organization, and urban and regional economics. She is interested in how consumers respond to nonlinear and dynamic pricing, firm pricing strategy, spatial correlations and clustering, and policy implications in energy and environmental economics.
Ruth Jebe and Shelle Poole, assistant professors in the Department of Management, recently completed the pilot run of their Business: Total Immersion learning framework.
The Total Immersion framework builds courses around a fictional work environment, constructed in and for the classroom. Total Immersion uses active and experiential learning to deepen student mastery of course materials and concepts and move them closer to being “business ready.”
Jebe and Poole piloted the framework in two undergraduate courses, the capstone strategy course and the legal environment course. The professors are analyzing data about the trial run collected from students through feedback sessions and anonymous online surveys. Initial findings are encouraging. Students commented positively on the active learning components of each course and valued the exposure to problem-solving and critical thinking tools that will prepare them for the work world.
Poole is fine tuning application of the framework in the strategy course and will use a shortened version of Immersion for a learning module in the College of Health Sciences. Jebe will translate the Immersion framework for the online environment as part of the redesign of COBE’s online management degree.
Funding for the development of the Total Immersion framework came from the Center for Teaching and Learning (CTL) and the Provost’s Office.
The Tech2Market/TechPush pilot held final presentations in December. The pilot program was a good first step to exploring key elements of how Boise State University can accelerate the pace and value of the technologies that can be commercialized from its research labs. Three teams participated in the pilot. Key stakeholders from Boise State and the private sector were in attendance at the presentation event to observe and interact with the presenting teams.
Of the three teams, the Flexible Biosensor team was able to validate the fit between the solution they intend to deliver and the targeted customer segment (validation of Product-Market Fit). The other two teams explored several customer segments and have honed in on one specific target customer for their technologies. The Battery Team will continue discussions with advanced battery manufacturers to test their Value Proposition around lower cost and higher capacity. The Smart Antenna team will continue to explore conversations with leaders in the telecommunications industry that are driving towards solutions around wireless 5G and the Internet of Things. The final presentations marked the end of the pilot, but some members of each team will continue with the commercialization process.
Katy Ritter, director and technology transfer officer in the Division of Research and Economic Development, attended the presentations.
“The Tech2Market/TechPush pilot program is a fitting complement to the institution’s entrepreneurial efforts,” Ritter said. It exemplifies our key objectives of creating inclusive, interdisciplinary teams to accelerate the commercialization of new technologies, products and processes that arise from the university’s research.”
Paul Copperidder, Technology Commercialization Program director for Idaho Small Business Development Center, is planning more projects.
“We are also looking to review our process and gain from lessons learned, with the goal of launching another round in the fall of 2018.”
Emeritus Professor Nancy Napier has an article in the Idaho Statesman’s Business Insider. The post contains a tip on how to be more creative. Read Napier’s “Trying to think outside the box? Happy music to the rescue” (opens in new window.)
Boise State Chapter of Alpha Kappa Psi (co-ed business fraternity) has partnered with Giraffe Laugh! early learning center to collect gifts for Boise families. Pick a snowflake from the decorated tree in the Jackson Commons in the Micron Business and Economics Building and help fulfill a wish of a child. Please bring new, unwrapped gifts to COBE Career Services, MBEB 1120 by December 15, 2017 at 4 p.m.
Business is down this year at the student-run J.R. Simplot Cafe in the Micron Business and Economics Building. The 29 freshmen students of the College of Business and Economics Living-Learning Community (COBE LLC) presented an analysis of the cafe for the Aramark management team on Tuesday, December 28. Aramark is the exclusive food service provider at Boise State University.
The students had conducted a week-long observation marketing research project and analyzed the results, comparing them to the results of a similar project conducted by the previous year’s LLC. The students recommended marketing, product-mix, and operations ideas to improve sales and profitability for the cafe.
A living-learning community is for students in their first year of college. COBE LLC combines coursework with real-world experiences and life choices. COBE LLC members have paid employment and gain practical experience by managing the J.R. Simplot Cafe.