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College of Business and Economics News

Northwest Energy Innovation Summit

The College of Business and Economics at Boise State University is a co-sponsor of the Northwest Energy Innovation Summit. This national conference will be held in Boise, Idaho January 12-14, and will cover global issues related to energy.

(The following are excerpts taken from the Northwest Energy Innovation Summit packet- Boise 2009: NWEIS Packet)

Dates and Locations

January 12-13, 2009: Conference Sessions at the Boise Centre on the Grove

January 14, 2009: Energy Entrepreneur Showcase at the Fulton Street Theatre

There will be a particular focus in three areas:

  • Impact, trends and applications to the American Northwest;
  • Highlights and discussion of innovation in the energy sector, as new technology, resources and ideas emerge;
  • The marriage of venture capital, technology transfer and public investment as we grow a new generation of energy entrepreneurs.

The conference is intended to leverage the growing stature of the Pacific Northwest and Mountain West as an international economic force and to bring further stature and engagement to the area’s potential for growth in the energy arena.

A principal goal of the conference is to develop an improved regional collaboration among stakeholders, public and private, on energy challenges and to harness the power of breakthrough thinking and initiatives to create needed solutions. From this, senior leadership in the public and private sectors can crystallize a future vision of alternative energy development.

To view the complete packet with schedule of events click NWEIS Packet

For more information contact: Mark Rivers, 208-368-0000 or


Google Opportunities

Team AdHype Visits Google

Boise State Student Team Named Finalist in National Google Online Marketing Contest

A Boise State University student team has been named a finalist, placing in the top three out of 700 competitors, in the Americas region of the 2008 Google Online Marketing Challenge.

As regional finalist, Team AdHype — Lisa Chipman, Trevor Herbst, Kasey Keller, Chris Mendonca and Lisa Mooers —will be invited to spend a day at the Google headquarters in Mountain View, Calif.

The Google Online Marketing Challenge is a hands-on exercise for undergraduate or graduate students in which they must use online marketing via sound marketing analysis to optimize, manage and update a Google AdWords campaign.

Student teams recruit a small-to-medium business that has a Web site but doesn’t currently use AdWords. The team then works with the business to set up an AdWords account and structure an online marketing campaign.

Boise State’s Team AdHype worked with a sporting equipment online retailer. Christoph Schneider, a visiting faculty member in the Department of Information Technology and Supply Chain Management, served as faculty adviser.

“With more than 700 teams participating from this region, being among the top three is an outstanding achievement,” said Pat Shannon, dean of Boise State’s College of Business and Economics.

Overall, more than 1,600 teams from 47 countries participated in the challenge. More information on the winners and finalists is available at

Faculty Update Oct/Nov 2008

November 2008

Sandy Gough and co-inventor Professor Uwe Reischl of the COHS have received a provisional patent on their discovery – A Pandemic Business-Continuity Management Tool.
HR professional perceptions of human resource information systems. (with Gundars Kaupins, Malcolm Coco and James Wanek), International Journal of Business and Public Administration, Forthcoming.

Countervailing forces affecting Japanese telework behavior. (with Gundars Kaupins Kengo Usui), Journal of Business & Leadership: Research, Practice and Teaching, 2008, Vol. 4, No. 1, Forthcoming.

Jeff Sugheir’sMarket for Corporate Control Protection and the Inventive Productivity of Technology-Based Firms” has been accepted in the Best Paper Proceedings of the 2008 Academy of Management Meetings.

Gundars Kaupins published “Mobile Computing and Commerce: Legal Implications for Employers“. Encyclopedia of Multimedia Technology and Networking 2nd Edition, Hershey, PA: IGI Global, August 2008, Chapter CXXVIII, pp. 938-943.

Dusty Bodie has a paper accepted at “INTRODUCING THE NONPROFIT SECTOR: SERVICE LEARNING AND THE MBA PROGRAM“, has been accepted for paper presentation at Association for Research on Nonprofits Associations and Voluntary Action ARNOVA 37 Conference in Philadelphia November 2008.

James Wanek, professor in the Department of Management, COBE, presented a paper, “Virtually Settled: Tips for Online Labor Negotiation Projects“, at the Fifth Innovative Teaching in HRIR Conference late April 2008.

Dusty Bodie and Gundars Kaupins, presented a paper, “Strengths and Weaknesses of HRM Live Case Projects” and participated in a panel discussion on Service and Experiential Learning at the Fifth Innovative Teaching in HRIR Conference late April 2008 at the University of Minnesota.

James Wanek and Gundars Kaupins (professors at Boise State) along with Malcolm Coco (professor at Abilene Christian University) received a research award for “HR Professional Perceptions of Human Resource Information Systems” at the International Academy of Business and Public Administration Disciplines in Dallas late April 2008.

October 2008

Nancy Napier, a professor of international business and director for the Centre for Creativity and Innovation, gave a keynote address titled “Mermaids, Bamboo and Chameleons: Thoughts on Inter-cultural Management Research and Researchers,” and was a panel member discussing global talent management at a recent conference. The event was sponsored by Aarlborg University in Denmark, where Napier has been appointed a visiting adjunct professor to take part in research funded by a large Danish pump manufacturer, Grundfos.

COBE professor Mark Buchanan is on the Board of Directors of the Better Business Bureau and works with student teams teams from the college who help Idaho businesses who have been shown to operate their business according to the highest ethical standards.

Professor Dusty Bodie serves as a judge for the BBB “Integrity Counts” awards and recently spent many hours reviewing applications.

Heidelberg Project

Update: 2/6/2009 The Heidelberg Project is now full. Please call  20… to find out how else COBE can fill your needs.

Idaho Companies Invited to Participate in Heidelberg Project

Boise State invites Idaho companies to participate in its fifth annual Heidelberg Project.  Selected firms will receive a marketing study, analysis and plan related to the potential for their products or services in Europe.

The Business School of Applied Science University of Heidelberg, Germany, and Boise State’s College of Business and Economics, in collaboration with the Idaho Small Business Development Center and TECenter, have developed a program that offers Idaho companies a unique opportunity to investigate market opportunities in Europe. Student teams, with oversight from professors at both universities, will do field research for Idaho companies on potential markets and other specific queries from the firms.

Students will interact with local companies through e-mail, phone calls and video conferencing and draft a final written report that will be presented to participating companies in April 2009. Student team members will sign nondisclosure agreements for their partner firms.

The cost is $995 per firm, with a money back guarantee if the firm is not satisfied with the student report.

For more information, contact Rick Vycital, Idaho Small Business Development Center, at ext. 6-3792, or John Glerum, Boise State TECenter, at 562-3600.

23andMe Update

In October the Executive MBA class had the pleasure of listening to guest lecturer, Linda Avey, speak about starting up 23andMe. Just recently, 23andMe’s DNA-testing service was named Time Magazine 2008 Invention of the Year. Click to view Time’s article.

COBE makes the Idaho Business Review

An article on Executive EMBA grad, Jason Crawforth, and an update on the new business building dominate the front page of The Idaho Business Review’s November 24th edition.

To view click:

Alumni Spotlight – Jason Crawforth

Boise entrepreneur and recent Executive MBA graduate, Jason Crawforth, continues to add value to the Treasure Valley economy. Jason’s latest venture is a fun and innovative decision making tool for iphones and ipods. iMakeDecisions broke into the 100 most popular ‘lifestyle’ apps a week after its November 11th launch. View the whole story at the Idaho Business Review.

Jason was also recently spotlighted in a New York Times article titled: Entrepreneurial Edge – Start-ups Give Idaho an Identity Beyond Potatoes. View the New York Times article.

Prior to his foray into the Apple iphone/ipod scene, Jason founded TreeTop Technologies in Boise. In 2005 TreeTop Technologies was named the 18th fastest-growing software company in the United States by Inc. Magazine. Earlier this year, TreeTop was purchased by Boise’s MobileDataForce where Jason serves on the board as Chief Strategy Officer.