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COBE Advisory Council

Active. Engaged. Valued.

The College of Business and Economics (COBE) is helping create the future for our students and the Treasure Valley through entrepreneurial spirit, innovation, and collaboration. Collaboration with leaders from our vibrant business community is central to the College’s ability to achieve its vision, mission and strategic directions. The COBE Advisory Committee (COBEAC) is made up of business leaders who not only care about the direction of our Valley, but believe strongly that COBE can be a key driver in creating economic value and improving our community’s high quality of life.

Rob Perez

Idaho Region President, Bank of the Cascades • 208-426-4034

Rob was born and raised in Mountain Home, Idaho. He is a descendant of Basque and Spanish immigrants who moved to Idaho in the late 1800’s. During his formative years Rob served as a shoemaker’s apprentice, an experience that had a profound impact on him personally and as a young businessman. After graduation from high school, Rob attended Boise State University and graduated cum laude in 1979. He also served as Boise State University student body president and president of the Big Sky Counsel of Student Presidents. It was during his tenure as student body president that he met a well-known Boise banker that encouraged him to consider the banking profession. This meeting resulted in Rob joining Idaho First National Bank upon graduation.

Rob’s 31 year banking career has encompassed a variety of lending and credit management roles. After 13 years with the Bank’s corporate banking division, the last 7 years of which was spent as group manager, Rob left to start the bank’s first Commercial Real Estate Division. By then Idaho First had changed its name to West One Bank and subsequently sold to U.S. Bank of Portland. From 1996 until 2001 Rob served as Senior Vice President and Intermountain Division Manager for U.S. Bank, which encompassed production offices in Boise, Spokane, Reno, Las Vegas and Salt Lake City and involved a loan portfolio in excess of $1 billion dollars. Shortly after the bank had experienced its third merger Rob began investing in commercial real estate. His investments have involved land acquisition, land entitlement, subdivision development, and limited vertical construction. Today Rob is focused on his position as founder, President and CEO of Western Capital Bank, a state charted, FDIC insured commercial bank. Western Capital serves the greater Boise business and professional community. The bank has enjoyed the largest initial capitalization of any bank in Idaho history.

Rob has been active in the Boise community and has served on numerous boards. Today Rob serves as President of the Arid Club, a member of the Board of Advisors for the Boise State University College of Business and Economics, a Director for the Boise State University Foundation, City Club Board of Directors, and the Urban Land Institute Executive Committee. Rob is also a former Board Member and Executive Committee Member of the Boise Metro Chamber of Commerce and Board of Director for the Idaho Association of Commerce and Industry.